BUTTERBUR FACE WASH 2026
Released on 20 AUG 2026
A foam face wash made with freshly pressed Rawan Butterbur juice as its base.
Its rich, velvety lather gently removes excess sebum and impurities whilst preserving the moisture your skin needs, helping to maintain a healthy complexion. Gentle enough for everyday use, it is ideal for moments when skin feels rough or unsettled from UV exposure or environmental stress. The full, green scent and refreshing texture invite you into a moment of quiet, unhurried skincare.
Scent: The rich, green fragrance of Rawan Butterbur
Rawan Butterbur at its seasonal best
This year's Rawan Butterbur is slender compared to previous harvests, yet full of flavour. When cut, moisture overflows from the stems — fresh, juicy, and filled with a bright, green scent.
For our seasonal series, we receive Rawan Butterbur harvested at the height of its season, when its fragrance is at its richest. Every drop of juice held in the stems is carefully pressed and used in full, so that nothing is wasted.
A soft, hydrated feel after cleansing
Made from fresh Rawan Butterbur, this face wash leaves skin feeling soft and deeply hydrated with every use.
The texture is so refreshingly juicy, you may find yourself wanting to drink it. Enjoy the sensation fully — your skin will.
Size: 150mL
＜Recommended Usage＞
Take 2–3 pumps and gently cleanse using a rolling motion with the foam, without rubbing the skin directly. Rinse thoroughly with water or lukewarm water. Use 2–3 pumps in the morning and evening. With regular use, one bottle lasts approximately one month.
・Ingredients may settle at the bottom; shake well before use.
・As this product is made with naturally derived ingredients, slight discolouration may occasionally occur. This does not affect the quality of the product.
PETASITES JAPONICUS JUICE,GLYCERIN,AQUA,
BUTYLENE GLYCOL,DIGLYCERIN,
SODIUM LAUROYL ASPARTATE,
LAURAMIDOPROPYL BETAINE,
DISODIUM COCOYL GLUTAMATE,
PHENOXYETHANOL,SODIUM CHLORIDE,
SACCHARIDE ISOMERATE,
CITRIC ACID,SODIUM COCOYL GLUTAMATE,
METHYLPARABEN,
SODIUM DILAURAMIDOGLUTAMIDE LYSINE,
TREMELLA FUCIFORMIS POLYSACCHARIDE,
SODIUM CITRATE.
Butterbur — Toba Farm, Ashoro, Hokkaido
A variety of petasites japonicus native to the Rawan area of Ashoro, Hokkaido, this is Japan's largest butterbur — growing up to 3 metres tall and over 10 centimetres in diameter. It is one of the key ingredients in SHIRO's Sensitive range. At Toba Farm, abundant compost is used to retain moisture in the soil, creating growing conditions rich in water and nutrients to suit the plant's naturally high moisture requirements.