Others
Notice of discontinuation of the "KINMOKUSEI" series as regular items
Thank you for your continued patronage of SHIRO products. We wish to inform you that the "KINMOKUSEI" series from SHIRO FRAGRANCE will be disconti...
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New Products
Hidden yet valuable leftover paint from society, now repurposed in our products. "ZERO PEONY BLISS," wrapped in a fruity-floral embrace.
The ZERO COLLECTION is created using fragrances, containers, and products that had been lying unused in SHIRO’s warehouses. The w...
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Others
SHIRO Membership Programme Announcement of Stage Display and Commencement of Rewards Provision
Thank you for your continued patronage of SHIRO products. From Tuesday, 27th January 2026, we launch the "SHIRO Membership Programme"...
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New Products
Introducing 30 items from SHIRO PERFUME series, including Body Mists, to enrich various occasions.
PRODUCT LINEUP MESSAGE Refresh your skin and senses with our Moisturising Body Mist, designed to provide both h...
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Store news
NOTICE: CHRISTMAS HOLIDAY HOURS OF SHIRO Monmouth Street
Dear our valued customers, Thank you for your continued patronage of SHIRO.We wish you and your loved ones a wonderful holiday season.We are here t...
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New Products
SHIRO HOLIDAY 2025 LOTS OF LOVE / FOR MY WILL
In 2025, SHIRO presents this year’s holiday collection: 'WE MUST PAY IT FORWARD.' The phrase embodies the idea of passin...
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New Products
SHIRO’s Beloved Fragrance in Japan, ‘WHITE’ Launches Overseas in Limited Quantities
From SHIRO’s limited-edition fragrance series, 'WHITE', a fragrance reminiscent of a bouquet of white flowers, is now available in limited quanti...
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New Products
SHIRO HOLIDAY 2025 1st Collection ADVENT CALENDAR / HOLIDAY SET
This year's concept for the holiday collection is "WE MUST PAY IT FORWARD”.The Advent Calendar 2025 was created by weaving together the words...
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New Products
SHIRO's new skincare item featuring the Rawan Butterbur, symbolising SHIRO's simple approach to craftsmanship.
Introducing new items crafted from Rawan Butterbur, the signature material of SHIRO's Sensitive Series. The Rawan Butterbur, cultivated in Ashoro...
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New Products
“Hidaka Kombu Aloe Tamanu All in Serum’’ available from 23rd October. Skin and heart, replenished with moisture.
From SHIRO’s regular skincare series, the first all-in-one serum Hidaka Kombu Aloe Tamanu All in Serum is now available. It features a rich blend...
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New Products
The New "Hidaka Kombu Face Mask": Harnessing the Rich Bounty of the Sea
The Hidaka Kombu Face Mask is the newest addition to SHIRO's face mask series, which has been meticulously crafted to hydrate the skin with the p...
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Others
SHIRO Membership Programme Announcement of Launch
Thank you for your continued patronage of SHIRO products. From January 2026, we will launch the "SHIRO Membership Programme", a memb...
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