SHIRO’s Beloved Fragrance in Japan, ‘WHITE’ Launches Overseas in Limited Quantities
From SHIRO’s limited-edition fragrance series, 'WHITE', a fragrance reminiscent of a bouquet of white flowers, is now available in limited quanti...
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“YOMOGI” – The Mugwort Series : SHIRO’s First Skincare Line from Forest Ingredients.
From SHIRO’s limited-edition fragrance series, 'WHITE', a fragrance reminiscent of a bouquet of white flowers, is now available in limited quanti...
Read moreThis year's concept for the holiday collection is "WE MUST PAY IT FORWARD”.The Advent Calendar 2025 was created by weaving together the words...
Read moreIntroducing new items crafted from Rawan Butterbur, the signature material of SHIRO's Sensitive Series. The Rawan Butterbur, cultivated in Ashoro...
Read moreFrom SHIRO’s regular skincare series, the first all-in-one serum Hidaka Kombu Aloe Tamanu All in Serum is now available. It features a rich blend...
Read moreThe Hidaka Kombu Face Mask is the newest addition to SHIRO's face mask series, which has been meticulously crafted to hydrate the skin with the p...
Read moreThank you for your continued patronage of SHIRO products. From January 2026, we will launch the "SHIRO Membership Programme", a membership schem...
Read morePart of our seasonal fragrance series designed to bring comfort and serenity into everyday life, WAKOUCHA is now available in a renewed form—feat...
Read moreBorn from fresh, aromatic mugwort gathered through forest-thinning practices that support the future of our woodlands, this skincare line del...
Read moreCapturing the essence of freshly picked, succulent fruit, Black Cherry is a fruity-floral fragrance that combines sweet-tart notes with e...
Read moreFRAGRANCE & PERFUME CHART PRODUCT LINEUP GIFT POUCH Notice of Discontinuation Introducing new perfumes, crafted by perfumers worldwide who ...
Read moreIntroducing “LAYERS OF BLOOM”, a limited-edition perfume, capturing the vibrant scents that colored the long, golden days of summer. ...
Read more※Three types of shopping bags that will be available for purchase starting Wednesday, 1st October 2025 Thank you for your continued patronage of S...
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